FAQ

  • Hued is a full-service creative design studio specializing in branding, packaging, web design, and content for modern CPG and lifestyle brands. We build visual systems that express your boldest self—from strategy and brand identity through photography, social design, and web presence.

  • We call ourselves the people’s agency—flexible but not cheap, strategic without the fluff. We balance big-agency polish with startup-level speed and collaboration. Our work isn’t sterile or performative—it’s expressive, intentional, and made to convert.

    • Brand identities & Strategies

    • Packaging design

    • Web design & development

    • Product & lifestyle photography

    • Sonic branding & audio production through Hued.mp3

    • Motion graphics & Animation

    • Social Media Management

  • Our brand projects typically start around $3K–$10K, depending on scope, strategy depth, and deliverables. Every project begins with a discovery call to clarify your goals, needs, and timeline before we create a custom proposal.

  • Timelines vary by scope, these are general estimates.

    • Branding projects: 8 weeks

    • Packaging design: 6-8 weeks

    • Website design: 2-6 Months

    We always build realistic timelines that include time for feedback and revisions—because good design deserves room to breathe.

  • Our process is collaborative and transparent:

    1. Discovery & Strategy: We define goals, audience, and tone.

    2. Concept Development: We explore directions and visuals.

    3. Design Execution: We refine, polish, and present the final identity.

    4. Launch & Support: We deliver files and provide ongoing creative support if needed.

  • We’ve designed for CPG, food & beverage, wellness, lifestyle, fashion, and tech-adjacent brands. Whether it’s energy bars, electrolyte drinks, or conscious candles, we understand what moves modern consumers.

  • Nope. While we’re based in NYC and ATL, we work with clients nationwide (and globally). Our workflow is fully digital, with streamlined communication via Slack and virtual reviews.

  • Totally fine. We take on focused creative projects as long as there’s a clear brand foundation in place. If your brand identity could use a refresh first, we’ll guide you on how to get there.

  • We like working with you, not just for you. Expect to give feedback during concept and revision stages. We’ll keep things simple and organized with clear checkpoints and deliverables.

  • No, we only handle the design of the packaging though we can liaison with your printer for a smoother process.

  • Yes. We offer ongoing creative retainers for brands that need consistent design output—social content, ads, packaging extensions, and seasonal updates—without hiring an in-house team.

  • After your proposal is approved, we send a contract and deposit invoice. Once that’s in, we kick off with a brand questionnaire and strategy call to align on goals, vision, and deliverables.

  • That’s where we shine. Book a discovery call, and we’ll help you assess whether you need a rebrand, packaging refresh, or content revamp. We’ll give you clarity—not confusion.

  • You’re ready when you have a defined product, target market, and vision but need cohesive visuals and messaging to match. We help early-stage brands evolve into recognizable, trusted names.

  • A typical package includes:

    • Brand strategy overview

    • Logo suite & color palette

    • Typography system

    • Brand usage guidelines

    • Visual direction or moodboard

    • Application examples (packaging, digital, etc.)

  • Yes—we offer brand voice development, tagline creation, and web copywriting. We can also dig deeper into your storytelling or ad copy.

  • Yes, we design animated assets, social motion graphics, and brand videos. Our team can also direct product shoots and short-form campaigns that bring your visuals to life.

  • Most projects include 2–4 structured rounds of revisions per phase. Additional revisions can be added at an hourly rate, but we’re pros at keeping projects efficient and aligned from the start.

  • Because we reserve studio time per project, deposits are non-refundable. If a project is paused or canceled mid-process, we charge for completed work up to that point. Transparency is baked into every contract.

  • Yes—we frequently partner with marketing agencies, PR teams, and product developers. Our flexible workflow makes it easy to integrate with external teams.

  • Easy—book a discovery call through our site. We’ll learn about your brand, goals, and timeline, then send a custom proposal that fits your needs and stage of growth.

    Fill out this form to get in touch!

    • Flexibility with integrity

    • Efficiency without ego

    • Creative with backbone

    • Radical collaboration

    • No fluff—all feel

    These guide every project we take on, every conversation, and every decision.

  • Because design is strategy in disguise. A cohesive, well-executed brand identity builds trust, drives revenue, and creates emotional connection—things DIY design simply can’t replicate.

  • Absolutely. We specialize in rebranding for scaling companies—preserving your existing brand equity while elevating visuals, messaging, and user experience for your next stage of growth.

  • We occasionally take on rush projects for an additional fee. We’ll always be upfront about what’s realistic to ensure quality doesn’t suffer for speed.

  • Visit our Portfolio to explore recent projects in branding, packaging, and web design. You’ll see examples across food, beverage, wellness, and lifestyle brands—all distinctly “Hued.”

  • Yes! Our studio has always been rooted in photography and it’s where everything started! Our founder has a BFA in photography from Savannah College of Art and Design and works with CPG brands and founders to create visuals that stand out.

  • Ecom photos can cost as little as $500 while most photoshoots start at $3,000-$10,000.

  • While we can provide you with 1 photo our entry price is $500 for all photography projects.

  • Yes! We love being able to provide our clients with graphic design services as projects arise. You can choose to do a single project or save 15% by hiring Hued on retainer.

  • Typically, clients receive 15 photos when they spend $3,500. A lot goes into pricing a project so send us a brief and we’ll provide you with a custom quote.

  • Yes! We handle design and development in one place, no need to hire multiple freelancers.

  • Websites start at $3,000 with most clients spending around $5,000.

  • Our hourly rate depends on whether the project is a one-off, on-going, or a retainer, but on average our clients spend $115 per hour on graphic design.

  • Absolutely, we can create your ad with a quick turnaround and provide clear licensing terms.

  • Hued.mp3 is the audio arm of Hued Creative Studio — your go-to for full-spectrum audio: podcast production, voice-overs, custom music, sound design and audio engineering for commercials, brands and agencies.

    Think: we build the sound that matches your visual boldness.

  • We partner with:

    • Podcasters (solo, branded shows and corporate series)

    • Marketing/creative teams needing voice-overs or audio content (ad campaigns, social, explainer video)

    • Agencies that need trusted audio engineers, composers or music-production partners

      If you’re scaling a brand, want sonic identity, or need audio with both strategy and flair — we’re in.

  • Audio services include:

    • Podcast production: audio mastering and video editing.

    • Voice-over recording (commercials, e-learning, narration)

    • Custom music composition & licensing for ads, brand spots, jingle/ids

    • Sound design & audio post-production (for video, digital, social)

    • Retainer/ongoing audio support for people who need a creative-audio partner, not a one-and-done.

  • Absolutely. We’re based in NYC and Atlanta but work globally. Remote collaboration, cloud sharing, virtual sessions are baked into our workflow — communication is human, streamlined, always on point.

  • Because sound is felt before it’s seen. A poorly mixed voice, dated music, bad pacing undermines trust. Professional audio elevates your brand’s credibility, emotional impact, and performance. It’s not survival, it’s differentiation.